Wednesday, April 20, 2016

Narration and exploration in visualization

What should we emphasize when designing a visualization? Should we explain the data, perhaps through a narration, or should we let readers explore the data at will? Those are questions you probably get regularly if you work in this field.

The answer is quite obvious: if your graphic is a digital and interactive one, why shouldn't you combine narration with exploration? To see some good examples of hybrid visualizations, I'd encourage you to take a look at Kiln, a company that designed graphics for the recent Panama Papers investigation. I like their Ship Map and their Digital Divide projects, which bring to mind Hans Rosling's style.

1 comment:

  1. Narration with exploration, that is one unique way in conveying your message. The visualization will look better and the audience will somehow be entranced in the simulation of the graphics. An urgent essays on such visualization will make this project ready and be user friendly for a wider audience.